Includes bibliographical references (p. 327-363) and index.; Why study media effects? -- Defining key ideas -- What is a media effect? -- Media influence -- Theories of media effects -- Physiological effects -- Cognitive effects -- Belief effects -- Attit
Includes index.;
Includes indexes.; System requirements for discs: IBM/PC or compatible ; 486/66 or better (Pentium recommended) ; Windows 95 or newer ; 640 x 480 x 256 color monitor ; CD-ROM drive ; (transfer rate of 300 kbs or better) ; SoundBlaster compatible audio car
Includes glossary Includes references Includes index
JK 942.046 Num copies: 001.