APA Style

Kotler, P. et al (2017). Marketing for competitiveness : Asia to the world! in the age of digital consumers . Toh Tuck Link, Singapore: World Scientific publising.

MLA Style

Kotler, Philip. et al. "Marketing for competitiveness : Asia to the world! in the age of digital consumers". Toh Tuck Link, Singapore: World Scientific publising, 2017. Text.