Includes bibliographical references (pages 225-228) and indexes.;
Anna McKane.
Includes bibliographical references and index.;
Includes bibliographical references (p. 327-363) and index.; Why study media effects? -- Defining key ideas -- What is a media effect? -- Media influence -- Theories of media effects -- Physiological effects -- Cognitive effects -- Belief effects -- Attit
Includes bibliographical references (p. R-1 thru R-10) and index.; System requirements for accompanying computer disc: Windows (OS 2000) or Mac (OS 9.x and up), 32 MB RAM, 4x CD-ROM drive. Netscape or Microsoft IE Browser (version 5.x or higher);
Includes bibliographical references (p. R-1 thru R-10) and index.; System requirements for accompanying computer disc: Windows (OS 2000) or Mac (OS 9.x and up), 32 MB RAM, 4x CD-ROM drive. Netscape or Microsoft IE Browser (version 5.x or higher);