Original release date: 18 Mar 2011.Director, Neil Burger ; screenplay, Leslie Dixon (screenplay), Alan Glynn (novel).Starring Bradley Cooper, Robert De Niro, Abbie Cornish, Andrew Howard.With the help of a mysterious pill that enables the user to access 1
Includes bibliographical references and indexA clarion call for far-reaching changes in the way marketers thinkand actbased on a damning critique of much of what passes for marketing and brandingtoday.Professional and scholarly
JK 428.511 Num copies: 002.
Bibliography, p190-195. - Includes index.
JK 821.914 Num copies: 002.